Seulie Park
Seulie Park is a graphic designer & illustrator
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Harper Connect

 

 Harper Connect is a by-semester event hosted by CPCC in order
to connect students with industry professionals. I was tasked with creating
a logo and brand that would reflect the spirit and purpose of the event.

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The logo I created was based off of the word “connect”. The goal of this
event is to entice students to connect with job agencies and industry professionals.
So I created a concept of linking chains to represent the networking system commonly
found on social media sites like Facebook or Twitter.

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Color Palette

The color scheme was chosen to evoke a professional, yet fun feeling. The navy blue and light blue provide a calming base to the bright and exciting red and yellow.

Flyer & t-shirt design using the Harper Connect logo and colors.

Flyer & t-shirt design using the Harper Connect logo and colors.